Manischewitz introduces new products for Rosh Hashanah
Rosh Hashanah invites families to slow down, gather around the table and reconnect with the traditions that matter most. Beginning at sundown on Friday, Sept. 11, and continuing through Sunday, Sept. 13, the Jewish New Year is a celebration of reflection, gratitude, forgiveness, hope and new beginnings.For more than 135 years, one thing has remained constant at countless holiday tables: foods associated with Jewish heritage and tradition. This year, Manischewitz, a Jewish heritage food brand, is celebrating Rosh Hashanah with a simple message, “Back to Basics,” encouraging families to rediscover the recipes, flavors and traditions passed down through generations.Whether preparing a grandmother’s treasured noodle kugel, serving classic gefilte fish, dipping crisp apples into honey, preparing tzimmes, soup or rugelach or introducing children to family recipes for the very first time, these familiar dishes do more than nourish; they preserve memories, celebrate heritage and create traditions that will be passed from…
Manischewitz has launched new products for Rosh Hashanah, emphasizing a "Back to Basics" message to encourage families to reconnect with traditional Jewish foods and recipes. The new offerings include Heat & Serve Sweet Carrot Tzimmes, Frozen Rugelach, and a seven-variety Homemade Soup Line, featuring options like Chicken Matzo Ball Soup and Bubby's Vegetable Soup. These additions join existing holiday staples such as Manischewitz Honey, Gefilte Fish, and Egg Noodles. Talia Sabag, marketing manager for Manischewitz, stated, "Rosh Hashanah reminds us that while every year brings new beginnings, our strongest connections are rooted in tradition." The products aim to help families celebrate the Jewish New Year, which begins at sundown on Friday, September 11, by preserving memories and creating new traditions.
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