Noam Party rebrands itself ahead of elections, Maoz calls to 'strengthen right-wing bloc'

The far-right Noam Party has rebranded itself as "Noam for Israel" ahead of the upcoming elections, aiming to broaden its appeal and strengthen the right-wing bloc. Led by MK Avi Maoz, the party launched its campaign with the goal of expanding its activities to a wider Israeli public, including traditional, religious, Haredi, and other right-wing voters. Maoz stated, "in order for the right-wing bloc to win, another right-wing party needs to be established." The party's priorities include passing judicial reform and preserving the Jewish identity of the state. Knesset candidates Eliyahu Libman and Shimon Tubul, the latter recently indicted for assault, were present at the launch.